Target is in Trouble for Ads Featuring Bizarrely Photoshopped Bikini Teen Thigh Gaps

By Misty White Sidell      

Target has come under fire for a botched Photoshopping job, in which part of a swimsuit model’s bottom half appears awkwardly etched away.

The retouched photos promote Xhiliration-brand ‘Midkinis’ – part of a juniors’ line of clothing that is aimed at teenagers and young adults.

Photoshopping allegations were first made on Jezebel, which noticed that photos of the label’s leopard print midkini had been cut away at the genital area, creating what appears to be a ‘square thigh gap’.

Retouching: Target has come under fire for aggressively retouching a swimsuit model who is pictured in styles that are marketed towards adolescents and young adults

Retouching: Target has come under fire for aggressively retouching a swimsuit model who is pictured in styles that are marketed towards adolescents and young adults

 

More proof: While this front-facing photo is less aggressively doctored, it does display an unevenly-shaped wasteline
More proof: While this front-facing photo is less aggressively doctored, it does display an unevenly-shaped wasteline

By this morning, the leopard-print bikini appeared to have been taken off Target’s site, but MailOnline noticed a similar treatment to Xhiliration’s bird print midkini as well.

Still up on the site, Target’s photo shows a slim model with a chunk of her backside missing. Her right shoulder blade has also been cut into.

The style’s corresponding front-facing photograph also shows retouching evidence, including an unevenly-shaped waistline and wavy-edged thighs.

Jezebel wrote of the allegedly-altered images: ‘Was it to give more of the appearance of a square, flat thigh gap? Is that a thing now?

Additional offense: Target also appears to have cut length from this model's genital area, which has since been taken off the site
Additional offense: Target also appears to have cut length from this model’s genital area, which has since been taken off the site

 

 

 

The images are receiving a strong response on Twitter as well, where users including Ashley Gerke dispatched: ‘Really target? If your going to photoshop your models to have “thigh gaps” at least do it so no one can notice #fail’ [sic]

A tweeter known only as Ali felt similarly, writing: ‘Look what Target did to this junior model. How horrible.’

A representative for Target was not immediately available to return MailOnline’s request for comment.

Read more: http://www.dailymail.co.uk/femail/article-2578406/Target-comes-fire-Photoshopping-square-thigh-gap-young-model-posing-swimsuits-JUNIORS.html#ixzz2vgOJ5axN
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